Private Wealth Services for Executive Leadership
Personalized wealth strategies and premium banking built for executive leaders.
Meeting challenges and opportunity in complex executive compensation programs
Executive compensation rarely stops at salary. Deferred compensation, restricted stock units (RSUs), stock options, employee stock purchase plans (ESPP), and supplemental executive retirement plan (SERP) arrangements are tools reserved for select levels of leaders. Unfortunately, most executives never have the time or the expertise to fully understand the potential value at their disposal.
That gap in understanding and attention has a cost. Benefits left partially understood only get partially used. A vesting schedule missed, a tax election overlooked, a liquidity event planned too late—these are the kinds of decisions that impact not just a single year but a career and a family’s financial future.
Associated Bank Private Wealth works alongside your leadership to close that gap. We translate complex compensation structures into clear decisions, so the value that your organization has already built into their compensation package actually reaches them.
Benefits for executives
Private banking
A personal banking concierge who's their single point of contact for lending, mortgages and day-to-day banking.
Executive planning
Enhanced family wealth guidance that considers compensation, children, aging parents, legacy giving and retirement. One plan connects them all.
Investment management
Customized portfolio management including goal-based investment plans optimized for taxes and market conditions.
Taxes and liquidity
Guidance through the tax consequences of equity compensation, deferred compensation distributions and major liquidity events.
Compensation
A clear view of deferred compensation, equity awards, and executive perks, so nothing goes unused or misunderstood.
Connect with an Associated Bank Private Wealth professional.
Frequently Asked Questions
How does Associated Bank help executives with their benefits and wealth planning?
Our team specializes in helping executives understand the complexity that comes with senior leadership, deferred comp, equity awards, concentrated stock positions and liquidity events, alongside the everyday planning, investment and banking needs of you and your family. It’s one relationship instead of several disconnected ones.
How do you work with executives?
We start by gathering a full picture of your financial life, banking relationships, retirement accounts, outside investments and other financial documentation, along with a conversation about your family’s circumstances and priorities. Our team then reviews that picture together.
From there, we sit down with you and share what we found, along with the questions it raised for us. Some families have a clear sense of how they think about money. Others have built a business or a family with their heads down and haven’t had the chance to step back and look at the whole picture. Either way, that conversation tells us how you’re wired, so we can bring forward strategies that actually fit how you want your assets protected and grown.
What services could my executive team expect?
- Goals-based wealth planning.
- Maximizing short-term cash and credit needs.
- Review of executive compensation plans for both owners and non-owners.
- Guidance for estate planning, wills and other family legal documents, including working with your legal and tax advisors.
- Individual investment review and strategy development.
- Coordinating and planning appropriate tax strategies.
How does Associated Bank protect the privacy of executives during wealth planning?
Your Private Wealth relationship is kept separate and confidential from any other relationship your company holds with us. Discretion is central to how we work with executive clients.
Loan products are offered by Associated Bank, N.A., and are subject to credit approval and involve interest and other costs. Please ask about details on fees and terms and conditions of these products. Property insurance and flood insurance, if applicable, will be required on collateral. (1050)
Investment, Securities and Insurance Products:
NOT
FDIC INSUREDNOT BANK
GUARANTEEDMAY
LOSE VALUENOT INSURED BY ANY
FEDERAL AGENCYNOT A
DEPOSITAssociated Bank and Associated Bank Private Wealth are marketing names Associated Banc-Corp (AB-C) uses for products and services offered by its affiliates. Securities and investment advisory services are offered by Associated Investment Services, Inc. (AIS), member FINRA/SIPC; insurance products are offered by licensed agents of AIS; deposit and loan products and services are offered through Associated Bank, N.A. (ABNA); investment management, fiduciary, administrative and planning services are offered through Associated Trust Company, N.A. (ATC); and Kellogg Asset Management, LLC® (KAM) provides investment management services to AB-C affiliates. AIS, ABNA, ATC, and KAM are all direct or indirect, wholly-owned subsidiaries of AB-C. AB-C and its affiliates do not provide tax, legal or accounting advice. Please consult with your advisors regarding your individual situation. (1024)